Weather Website Evaluations

Different flora of South Florida on a clear, chem trail day.

Different flora of South Florida on a clear, chem trail day.
AccuWeather
http://www.accuweather.com/ Simple navigation and quick loading times makes this a very valuable website. It automatically uses GPS information and presented all relevant information needed for a citizen that just needs the day’s forecast. The lack of ads or clever placement of them makes the site seem simple which also ironically makes it look basic and uninteresting. By doctoring up the website with a better color palette and more interactive features on the home page would be an opportunity for improvement. It would have to be a subtle balance for the weaknesses are also some of the website’s strengths. The user control and freedom has the back option on the browser, however, there are a few options once randomly clicking on the website. Categories as a side menu is available and the Search option is readily available. There is a push of social media buttons as there are two, sometimes three social media links to the same platform.

 

The Weather Network
https://www.theweathernetwork.com/us Canada’s leading weather network, this general layout and color scheme reminds me of the Weather Channel about a year ago but only less interactivity. It uses Google Maps GPS which is refreshing as this is a popular format that many are using with other programs such as Maps or Uber. There is an Editor’s Choice option above the weather map with an article of interest which is a great option for those interested in weather but may not necessarily be aficionados. The metric/imperial slider is also a very clever and a great user experience option for global usage. There does seem to be a lack of content but the Weather Network does turn attention to Canada, the US and UK which can mean they must have to split resources to compete with other weather networks. As user errors may occur, the one Menu drop down option allows for easy navigation. This may be enhanced by adding one or two more categories for quicker access.

 

FEMA
http://www.fema.gov/ The simple layout of this page is necessary for those that may not have access to decent hardware. By the home page being simple, disaster sufferers are only a few clicks away from relief. The site also allows for more complex data to be peeled away the further you click and navigate for those that do have access. The website also has several languages which helps all Americans affected by disasters or may be faced with potential severe weather. The simple layout also may be lack of funding and many links are cluttered at the bottom which looks very unorganized. By spacing those links out by a few spaces, it makes the page a bit friendlier, not taking away from the simple layout. The FEMA icon and Main Menu drop downs: Navigation, Search and Languages always remain in the upper left of the page which allows users to easily return to where they need if they stray too far from the information they are trying to retrieve.